Hyderabad: Over 4.8 lakh biryanis were ordered on Swiggy during new year’s eve celebrations with a peak of 1,244 units of the dish being ordered every minute, sources employed with the food delivery platform said on Monday.
While close to one in every four biryani orders were placed in Hyderabad, Swiggy Instamart -- the platform for ordering groceries and home essentials -- did 1.6x more orders per minute in comparison to the previous record high witnessed during the 2023 Cricket World Cup final on November 19.
By the evening, both Swiggy's food delivery and Instamart services surpassed the highs of the previous year, sources said.
Swiggy delivered 3.50 lakh biryani orders and dispatched over 2.5 lakh pizzas across the country last year in the same period.